Abbey Animal Hospital

NOTE: I am currently doing a lot of design/video work for Abbey Animal Hospital. I will continue to update this page as projects get completed. Make sure to check back in later to see new stuff for this project.

Logo/Logo Animation

I was honored to get the opportunity to redesign the logo for Abbey Animal Hospital. My goal with this logo was to create a simplified, modern, and cleaner version of their past logo.

I then went ahead and created an animation for the logo to use in social videos. The logo "draws" itself out following the lines it was created with. It starts with the cross, then the digital pad (top and bottom toes), and finally ends with the metacarpal pad (palm). When it needs to go away, it all simultaneously erases itself on the same paths.

I love how the animation came out. It was my first logo animation but it looks like a seasoned professional motion designer created it.

Poison Prevention Week

Another Facebook cover Abbey Animal Hospital wanted me to make was for pet poison prevention. While researching pet poison prevention I ended up finding out that there is a National Poison Prevention Week, which in 2024 was from March 17th through March 23rd. That gave me the idea to turn the Facebook cover into a PSA campaign to raise awareness for pet poisoning prevention.

My main goal was to highlight a few common household items that people may or may not know can be extremely dangerous to pets. I especially wanted to pick things people would easily overlook or never know about. The 8 I focused on are Alcohol, Chocolate, Xylitol, Onions, Avocado, Lillies, Grapes,

Medications.

The Facebook cover I designed simply lists these 8 poisons and simple message encourages pet owners to do research into what stuff could possibly be dangerous for their pets. (You can check out the cover in the mockups below)

As for the videos, I created 2 (split our group of 8 poisons into 2 groups of 4) animated, short, educational, PSA reels explaining how the items chosen are poisonous and what effects these poisons could have on pets. A lot of the animations such as the title, the bubble, and the x where all hand animated by me in Adobe Fresco. The rest was done with After Effects.

(Part 1)

(Part 2)

Dental Appointment Campaign

One of the first Facebook Covers and top priorities of the Abbey Animal Hospital Team was to promote their pet dental exam service. I was asked to design a new hero section on the Abbey Animal Hospitals site and a Facebook cover promoting dental checkups.

I created background elements that matched the style of the logo that I created to use as a background. The photo of the dog (Beau) shining her sparkly, freshly cleaned teeth was provided by AAH who asked if I could specifically use photos of their clients, which I thought was a great idea and happily obliged.